Bayley Mifsud is the artist behind Merindah-Gunya (meaning 'Beautiful Spirit' in Peek Whurrong language), a name chosen by her Elders and parents at her naming ceremony when she was 16.
Every brushstroke from Bayley is a celebration of her Aboriginal experience as she creates meaningful work that shares stories of Country and celebrates culture. When it comes to translating artwork onto printed apparel it takes careful consideration, and we've had the absolute pleasure in being one part of Bayley's process!
In this spotlight we get the chance to dive into Bayley's world, exploring how her Indigenous identity informs and shapes how she translates her artwork into printed merch.
How has printed merch slotted into your artistry and what does it mean to see your artwork worn?
Printed merch has become a really meaningful extension of my art. Traditionally, my work lived on canvas, murals and prints, but clothing allows people to take a piece of that story with them in their everyday lives. Seeing someone wear my artwork is incredibly special because it means the story continues beyond the studio and becomes part of their own journey.
When someone wears a piece of your art, do you feel that carries any responsibility or connection with it — for them, or for you?
Absolutely. My artwork is deeply connected to culture, community and storytelling, so there is a sense of responsibility in sharing it. I hope that connection encourages people to engage with Aboriginal culture with curiosity and respect, while also feeling a genuine connection to the story behind the design.
Is there a difference in how you choose or adapt designs for garments versus other formats, like prints or canvas?
Clothing has the ability to reach people who may never step into a gallery. A T-shirt can start conversations at a café, on the street, at school or while travelling. It allows Aboriginal stories and culture to be visible in everyday spaces, which I think is incredibly powerful.
Is there a difference in how you choose or adapt designs for garments versus other formats, like prints or canvas?
Yes, definitely. With garments, I think carefully about how the artwork will flow with the shape of the clothing and how it will be viewed while being worn. The design still carries the same meaning and story, but I often adapt the composition, scale and colour balance so it feels strong and wearable while remaining true to the original artwork.
Discover more of Bayley's work here.
Follow her on Instagram @merindahgunya
